​RITO IX is an independent creative direction studio working across fashion, culture and image.

Based in Milano and working across geographies, the studio develops identities, visual worlds and experiences through strategy, creative direction, image, research and design.

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Our practice begins with context. We look at where a brand is, where it intends to go and the cultural landscape surrounding it. From there, we define the positioning and creative direction needed to move forward, whether building an identity from the beginning, repositioning an existing one or preparing a brand for its next stage of growth.

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This thinking moves across brand identity, campaigns, digital experiences, editorial and physical environments, connecting how a company positions itself with how that identity is ultimately experienced.

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Alongside commissioned work, RITO IX develops independent curatorial projects through CICLOS, creating space for emerging designers, objects and practices to be researched, documented and presented.

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Founded by Maria Karla Patricia Solis
Creative Director, RITO IX

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